Branded Surveys: What It Is And Whether It’s Worth It

Branded Surveys is a popular online platform where you can earn points by completing surveys, which can be redeemed for gift cards. It connects users with market research opportunities on behalf of major companies. While it offers an easy way to make some extra money, there are a few things you should know before diving in! In this article, we’ll go over how Branded Surveys works, as well as the benefits and downsides of using the website, so you can determine if it’s worth it for you.

What is Branded Surveys?

Branded Surveys is a website where you participate in surveys to earn points that can be redeemed for gift cards. It’s one of a growing number of survey sites like Web Perspectives and Survey Junkie.

Surveys are done on behalf of Fortune 500 companies to get market insight from real people. Surveys take anywhere from 5 to 20 minutes to complete and topics can vary widely, from travel and education to health and employment.

Is Branded Surveys legit?

Yes, Branded Surveys is a legitimate survey website. It was founded in 2012 and is a leading market research firm trusted as a data source for Fortune 500 companies.

Regarding user satisfaction, it has a 4.1 rating on Trustpilot with over 105,000 reviews and a lower rating of 3.3 stars on Sitejabber.

That said, reviewers on Reddit noted that while you can make a little money, the site does have some glitchy features that make it feel like a scam. It is recommended that you take screenshots of the surveys you complete. That way, if you’re not credited for the survey or don’t qualify, you have proof that you completed the work and can contact customer service.

Pros and cons of Branded Surveys

If you’re on the fence about participating, here are some pros and cons that might help inform your decision:

Pros

• Simple to use and get rewarded
• Low redemption rates before you can cash out your points
• Free to sign up – no subscription fee
• Plenty of surveys available compared to some other survey websites.
• Works with Fortune 500 companies.

Cons

• Your account can be suspended or deactivated without notice
• Survey responses can be rejected
• Payouts are low compared to getting a second job or side hustle
• Canadians can only receive payouts with gift cards
• Sporadic issues with payouts and customer service
• Surveys may only be available for a limited time
• Lots of email marketing

How to earn money with Branded Surveys

Sign up for a free account online or through the mobile app to get started. Immediately, you’ll be asked to answer profile questions. These are mainly demographic questions, so Branded Surveys can match you with surveys for which you’re eligible.

Once you’re all set up, your account dashboard will show you all your eligible surveys. Each survey is worth a set number of points. Get 500 points, and you can start cashing out. Next to each survey, you’ll also see an estimated time, which is how long the survey should take you to complete.

In addition to surveys, you can also fill out short daily polls (worth 5 points each), special daily or weekly challenges, and more to earn even extra points.

How much are Branded Surveys points worth?

Each Branded Survey point is worth 1 cent (US$0.01) each. Since you have to reach 500 points before cashing out, we used 500 points to work out the value.

500 points can be redeemed for $5 USD, so:

US$5 / 500 points = US$0.01 each.

In Canada, you’re paid in gift cards worth $5 each. When you reach 500 points, you can request to withdraw gift cards, such as Visa, retail, restaurant, gas stores, and much more. It takes Branded Surveys 2 days to process this request.

How to maximize your Branded Surveys points

Filling out surveys and polls isn't the only way to earn points with Branded Surveys. There are multiple ways to earn points (or bonus points) that can be cashed out for cash or gift cards.

The fastest way to get more points is by attaining Branded Elite status. You'll attain Bronze status if you fill out 2 surveys in a month. Participate in 10 surveys, and you’ll be given Silver status. 25 surveys in a month? You’re part of the Gold club.

As you gain status and complete your surveys, you’ll earn bonus points on top of the points you initially earned. Here's the Branded Surveys rewards chart for those curious about how much they could potentially earn:

Then there’s the leaderboard – if you manage to get in the daily/weekly top 50 or monthly top 20, you'll earn up to 300 points. Anyone on the leaderboard is automatically entered into a lottery for up to 1,000 points.

You can also earn points through the Branded Surveys referral program. It’s easy to do—just share a link to invite friends to participate in Branded Surveys. If your friend hits Silver status, you earn 50 bonus points.

Our experience with Branded Surveys

Since seeing is believing, we signed up for a Branded Survey account. Signing up through the app was easy and only took a few minutes. After answering quite a few demographic questions, we were set to go. Again, this only took a minute. However, we’ll mention that if you don’t like giving personal details online, you might be uncomfortable with the level of detail Branded Surveys wants.

After the questionnaire, we were paired with surveys that requested our demographic. We clicked on the first survey, worth 105 points and estimated to take 21 minutes. It loaded quickly, and we were on our way! After about 8 minutes of answering questions, the survey glitched. When we went to reload, Branded Surveys said the survey was full and no longer available.

We tried the next available survey, but Branded Surveys said we weren’t a match when we attempted to load it. We then loaded the following survey, which we were able to complete. The questions were straightforward, and the survey was easy to navigate.

At this point, we thought maybe we were getting the hang of the site. Unfortunately, an Account Pledge popped up on each survey we tried to load a new survey. This was frustrating since it wasted time we could have spent on surveys. Overall, after a few hours of attempting to take surveys, we only managed to earn a few hundred points.

Was Branded Surveys worth it for us? We’d have it say no. It wasn’t worth the frustration, the low point payout, and the number of Branded Surveys flooding our inbox.

FAQ

Does Branded Surveys actually pay you?

Yes, Canadians can be paid out in gift cards, such as Visa, Amazon, Best Buy, Walmart, and more.

How much are 1,000 points worth with Branded Surveys?

Since 500 points equals $5, 1,000 points equals $10.

Are Branded Surveys taxable?

Although Branded Surveys won’t issue you a T4, you are expected to report any income from surveys as "other income" on your tax return.

Does Branded Surveys have a limit?

Branded Surveys limits you to 2 redemptions every 24 hours. The company does not limit how many points you can earn.