Dollarama Joins Blue Rewards, Giving Canadians More Ways to Earn on Everyday Spending

Team Genius
Written by Team Genius 
on Jun 24, 2026
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Great news for budget shoppers – you can now earn Blue Rewards on your Dollarama hauls.

Blue Rewards, the loyalty program that replaced Air Miles, has announced a new multi-year partnership with Dollarama, allowing members to earn Blue Rewards on qualifying purchases across Canada. The partnership adds one of the country's most popular discount retailers to the growing Blue Rewards ecosystem and gives Canadians another way to earn rewards on purchases they're already making.

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How the Dollarama Blue Rewards partnership works

Blue Rewards members who link an eligible payment card to their account can now earn Blue Rewards points on qualifying purchases of $20 or more at Dollarama locations nationwide.

BMO Blue Rewards cardholders can earn even more

This partnership benefits BMO Blue Rewards cardholders the most. Eligible Blue Rewards Mastercard holders can earn 10x the points on qualifying Dollarama purchases, which can provide up to 6% cash back when points are redeemed with participating Blue Rewards partners and/or through Blue Rewards Travel.

For collectors who shop at Dollarama regularly, combining the retailer partnership with a Blue Rewards credit card is one of the easiest ways to accelerate point earnings on routine purchases.

Best credit cards for earning Blue Rewards

The right credit card makes all the difference when it comes to building your balance quicker. Here are 2 Blue Rewards cards to consider:

BMO Blue Rewards Mastercard®*

3.7 Genius Rating
3.7 (21) User reviews
Annual fee
$0.00
Learn more
Annual rewards
$208
20,000 points
Annual savings
$1,117
GC Ends: Jun 30, 2026
Credit Card Genius Cash IconGC: $100
BMO Blue Rewards Mastercard®*
Instant approval: Yes
Credit estimate:
3.7 Genius Rating
3.7 (21) User reviews
Annual fee
$0.00
Learn more
Annual rewards
$208
20,000 points
Annual savings
$1,117
GC Ends:
Jun 30, 2026
Credit estimate:
 (560 - 659)
Instant approval: Yes

The BMO Blue Rewards Mastercard is the no-fee option in the lineup and an excellent fit for everyday spending.

Rewards and benefits include:

  • No annual fee
  • Earn 5 points per $1 spent at participating Blue Rewards partners, including Dollarama, Pharmasave, and more
  • Earn 1 point per $1 spent on groceries, gas, EV charging, wholesale purchases, and alcohol
  • Free roadside assistance
  • Welcome offer worth up to $134
  • 0.99% balance transfer promo

BMO Blue Rewards World Elite®* Mastercard®*

4.5 Genius Rating
3.4 (55) User reviews
Annual fee
$150.00 $0
1st year waived
Annual rewards
$416
100,000 points
Annual savings
$1,567
GC Ends: Jun 30, 2026
Credit Card Genius Cash IconGC: $125
BMO Blue Rewards World Elite®* Mastercard®*
Instant approval: Yes
Credit estimate:
4.5 Genius Rating
3.4 (55) User reviews
Annual fee
$150.00 $0
1st year waived
Annual rewards
$416
100,000 points
Annual savings
$1,567
GC Ends:
Jun 30, 2026
Credit estimate:
 (560 - 659)
Instant approval: Yes

The BMO Blue Rewards World Elite Mastercard is designed for collectors who want higher earning rates and additional travel benefits.

Rewards and benefits include:

  • Earn 10 points per $1 spent at participating Rewards partners, including Dollarama, Pharmasave, and more
  • Earn 2 points per $1 spent on groceries, gas, EV charging, wholesale purchases, and alcohol
  • 12 types of insurance coverage
  • Welcome offer worth up $670
  • 0% balance transfer promo
  • Annual fee waived the first year

More updates on loyalty programs

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FAQ

Can I earn Blue Rewards at Dollarama?

Yes, Blue Rewards members with a linked eligible payment card can earn points on qualifying purchases of $20 or more at Dollarama locations across Canada. The offer is available at over 1,600 stores nationwide, making it one of the most accessible Blue Rewards partnerships.

Do BMO Blue Rewards credit cards earn extra points at Dollarama?

Yes, eligible BMO Blue Rewards Mastercard users can earn 10x points on qualifying purchases at Dollarama locations. This bonus earn rate is one of the key benefits of the Dollarama-Blue Rewards partnership and can help members accumulate points much faster.

Is Dollarama part of Air Miles?

The Air Miles program was replaced with Blue Rewards as part of a recent BMO rebrand, and Dollarama is now a Blue Rewards partner. While some Canadians still use the Air Miles name out of habit, points earned at Dollarama are earned through the Blue Rewards program rather than the former Air Miles program.

What can I redeem Blue Rewards for?

Blue Rewards points can be redeemed for a wide range of rewards, including travel, gift cards, merchandise, event tickets, and eligible in-store purchases. Members also gain access to exclusive promotional offers and travel rewards through the program, making it easy to get value from everyday spending.

Do I need a Blue Rewards credit card to earn points at Dollarama?

No, Blue Rewards members can earn points by using any linked eligible payment card and meeting the purchase requirements. However, BMO Blue Rewards cardholders receive 10x the points, making those cards a useful option for people who want to maximize their rewards.

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