Dunkin' is officially returning to Canada, and its rewards program may be just as important as the coffee itself. The brand plans to launch with its full app experience, including mobile ordering, loyalty perks, and rewards from day one.
Whether you're wondering how the Dunkin' app works, what the points are worth, or whether Dunkin' is worth a stop on your birthday next year, here's what Canadians should know before the first locations open.
Key Takeaways
- Dunkin’ hasn’t released its rewards details for Canadians yet, but U.S. members currently earn 10 points per dollar spent.
- Dunkin’ Canada will launch with a full rewards app, including mobile ordering and loyalty perks.
- Frequent customers can unlock boosted earn rates when they hit purchase milestones.
- Dunkin’ Rewards will compete directly with Starbucks Rewards and Tims Rewards in Canada.
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What is the Dunkin' Rewards program?
Dunkin' Rewards is the coffee chain's loyalty program, built around earning points through purchases made in-store or through the Dunkin' app. Members can collect points on coffee, donuts, breakfast sandwiches, and other menu items, then redeem those points for free products.
Montreal-based franchise operator Foodtastic has confirmed that Canada will launch with the full Dunkin' app experience, including mobile ordering, loyalty, and rewards.
Dunkin' Donuts app rewards
The Dunkin' app makes it easy and convenient for members to earn, track, and redeem their rewards points.
While the specific earning levels haven't been released for the Canadian market, if the program is similar to the one offered to U.S. customers, we can look forward to conveniences like these:
- Earning points on purchases
- Redeeming rewards directly in the app
- Accessing personalized offers
- Ordering ahead for pickup
- Saving payment methods, including Apple Pay
- Sending Dunkin' gift cards as gifts
- Tracking rewards progress
This app-first approach is similar to Starbucks Rewards, which heavily promotes mobile ordering and personalized promos, such as free modifications for certain members on certain days.
Dunkin' Rewards pros
- Earn points on everyday coffee purchases
- Mobile ordering and app integration
- Birthday rewards, including earnings boosts
- Personalized offers and bonus point promotions
- Higher earning rates once you hit purchase milestones
- App supports digital payments like Apple Pay
Dunkin' Rewards cons
- Canadian rewards details haven't been fully released yet
- Rewards are tied to Dunkin' purchases
- Strongest rewards reserved for frequent customers
- Status boost only lasts 3 months
- Canadian locations are limited to Toronto and Montreal (for now)
Get your Dunkin' Donuts birthday reward
Assuming the Canadian program mirrors the U.S. program, Dunkin' Rewards members receive a birthday perk through the app.
Rather than offering a free breakfast item or drink like Starbucks Rewards, Dunkin' Rewards offer customers 3X the points on eligible purchases on their big day – just remember to add your birthday to your account details to be eligible.
What are Dunkin' Rewards points worth?
In the U.S., Dunkin' Rewards members generally earn 10 points per dollar spent, with opportunities to boost that earning level for frequent customers. Customers who visit 12 times in 1 calendar month will unlock a status boost that allows them to earn 12 points per dollar for 3 months.
Because rewards are tied closely to food and beverage purchases, the value per point can vary depending on what you redeem for.
For example, redemption values look like this:
- Small items (espresso shot, extra syrup, Munchkins Donut Hole Treats): 150 points
- Donuts: 300 points
- Regular coffee or tea: 600 points
- Breakfast sandwich: 900 points
- Specialty coffee or frozen drink (any size): 950 points
Based on these redemption levels and the current price of Dunkin' products in the U.S., Dunkin' Rewards points are worth about 0.5 to 0.9 cents each, depending on what you redeem them for.
This means earning 10 points per dollar spent works out to roughly 5% to 9% back in rewards value, while someone earning 12 points per dollar (who received the boost) could earn 6% to 11% back in value.
How to redeem Dunkin' Rewards
Rewards can be redeemed directly through the app or in-store at checkout.
Redeeming in-store
Members can scan the Dunkin' app at in-store checkouts to apply rewards to eligible menu items.
Redeeming through mobile ordering
When ordering through the app, rewards can be applied during checkout for eligible drinks, food, or promotional offers.
Dunkin' Rewards vs. Starbucks Rewards and Tims Rewards
Canada already has 2 major coffee loyalty players in Starbucks Rewards and Tims Rewards. Dunkin' Rewards offers strong competition, combining a convenient app experience with perks, birthday treats, and boosted earnings for loyal customers.
Here's an overview of how these programs compare:
| Feature | Dunkin' Rewards | Starbucks Rewards | Tims Rewards |
|---|---|---|---|
| Earning method | * 10 – 12 points per dollar spent | * 1 – 1.7 stars per dollar spent | * 10 points per dollar spent |
| Point redemption for one regular coffee | * 600 | * 100 | * 400 |
| App ordering | * Yes | * Yes | * Yes |
| Birthday rewards | * Yes | * Yes | * Yes |
| Mobile payments | * Yes | * Yes | * Yes |
| Tiered rewards | * Yes * Status boost available that lasts 3 months | * Yes * Status boost available that lasts one year | * Yes |
| Canadian availability | * Coming soon | * Yes | * Yes |
FAQ
Does Dunkin' Donuts have a birthday reward?
Yes, Dunkin' Rewards members in the U.S. currently receive a birthday perk through the app. While some rewards programs offer a free item on your birthday, Dunkin' Rewards members receive boosted rewards earnings, including 3X points on eligible purchases during your birthday period.
Is there Dunkin' Donuts in Canada?
No, there are currently no Dunkin' locations in Canada – but that's about to change. It was recently announced that Dunkin' is coming back to Canada, with plans to open locations in Toronto and Montreal before eventually adding hundreds of locations across the country.
Does Dunkin' Donuts accept Apple Pay?
Yes. The Dunkin' Rewards app accepts several types of digital payments, including Apple Pay and Google Pay. The Canadian rollout is expected to support digital wallet payments as part of the full mobile app experience.
Can you add a receipt to Dunkin' Rewards?
Yes, Dunkin' Rewards members can upload receipts through the Dunkin' app, allowing them to ensure they're collecting points from qualifying purchases. Receipts can be scanned using the app's receipt upload feature and entered manually if scanning fails.
Can you share Dunkin' Rewards?
No, there isn't an official way to share your Dunkin' Rewards with friends or family members. However, since you can order ahead on the Dunkin' app, you can always order treats for someone else to pick up at a location that's convenient for them.
What's the best credit card for Dunkin' Donuts?
The best credit card for Dunkin' Donuts is the American Express Cobalt Card, which allows you to earn 5 points for every dollar spent at eligible restaurants, bars, cafes, and food delivery purchases in Canada. Otherwise, any card with high earn rates at restaurants can help boost your Dunkin' points.
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